From ordering dinner to buying a house, how customers interact with brands is changing rapidly. With so many different brands, channels, and platforms to interact with a brand while customers…
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As a marketer it’s impossible to avoid discussions about how machine learning (ML) and artificial intelligence (AI) are improving the real-time customer experience (CX). And while we might think we…
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All marketers are faced with the difficult task of connecting to specific targets in a noisy marketplace. Today, consumers are being advertised to constantly – and for those that focus…
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Dreamforce 2019 kicks off today in San Francisco and the two big questions of the week for the marketers and customer experience professionals in attendance are: will I get to…
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Puppies and hedgehogs and SaaS strategy, oh my! And that’s a wrap for the first day of #SitecoreSYM! We will see you all bright and early tomorrow. pic.twitter.com/mKGuf56JYh — Sitecore…
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Not so very long ago, marketing was the department that wrote and readied brochureware, shipped the booth to the next show site, and was far too often chided by the…
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FeaturedTech Talk
Nexford University Uses Innovative CMS Platform to Strategic Advantage as it Launches New Offering
Today, there are hundreds of options for online colleges. To stand out in a crowded market, educational institutions must engage students with technology, services, and opportunities. Nexford University, a new…
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This year’s Modern Customer Experience conference in Las Vegas offered conference attendees the promise of becoming legendary together. Now, if you can just get the image of Neil Patrick Harris…
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Baby Boomers. We’ve all heard the stereotypes that this generation is never going to retire, but that is no longer true. According to Prezi, 10,000 older workers retire every day…
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In recent weeks we’ve featured profiles of some of the marketers who won awards at this year’s GAIN Conference. As well as honoring those who have created innovative and successful…