Today’s customer is pampered. They expect – and demand – personalized experiences from the brands they engage with. But how...
Read moreToday’s customer is pampered. They expect – and demand – personalized experiences from the brands they engage with. But how...
Read moreIn recent years, the job mission of a marketer has transformed into a complex role that includes data analytics, sales...
Read more“Communities, not companies, own the brands of tomorrow…and build the leaders of tomorrow,” said Sarah Kennedy, CMO of Marketo at...
Read moreThis week, the nation’s leading marketers from some of the world’s largest and most respected brands have descended on Las...
Read moreEveryone’s heard the old adage “the customer is king,” right? Every business owner knows that it’s in their best interest...
Read moreNearly 15,000 marketers are at Marketing Nation at Adobe Summit this year, awaiting speakers and educational sessions on how to...
Read moreThis year’s Modern Customer Experience conference in Las Vegas offered conference attendees the promise of becoming legendary together. Now, if...
Read moreAs the Modern Marketing Today team reported earlier this week, Oracle’s Modern Customer Experience (#ModernCX) is underway and thousands of...
Read moreLegendary: remarkable enough to be famous. As a marketer, we strive for all our campaigns to be remarkable, captivating, and...
Read moreAs every marketer knows, there are many marketing conferences each year and many of them deliver similar messages to the...
Read moreStrategic Communications Group is a digital media company that helps business-to-business marketers drive customer demand through content marketing, content syndication, and lead identification.
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