Resources

Marketing innovation is critical for success; any modern marketer would agree. Yet, the influence of the pandemic has prompted many companies to innovate their content and delivery all at the…

Most organizations have been slow to embrace remote work. However, thanks to COVID-19, this process has been expedited. Since the stay-at-home orders were issued 74 percent of CFOs expect that…

A top priority for retailers is creating more personalized, customer-centric experiences, and doing that starts with knowing the customer. Join industry experts from ICC, Total Retail, Pitney Bowes and Ashley…

Most high value B2B deals require face-to-face meetings to close the deal. In fact, prospects are twice as likely to turn into a customer with an in-person meeting.   As a…

There are multiple new trends and challenges impacting today’s modern marketer. We’re at an inflection point, where traditional marketing tactics and strategies are becoming increasingly less effective, while marketers are…

Today’s federal government agencies finally have the opportunity – and funding – to eliminate legacy IT infrastructure and embark on a digital transformation journey that will enable them to deliver…

There are few industries experiencing the disruption of new technologies as keenly as the healthcare industry. An industry that has often eschewed innovation in its operations in favor of innovation…

Pitney Bowes Customer Information Management products will help you better understand and influence a consumer’s path to purchase. To download this inforgraphic, fill out the form below.

The world’s largest social media companies use the power of people’s connections and feelings to achieve mind-boggling growth. What if you had the same insights available to you? The ability…

So, how’s your SEO? While many organizations invest in paid keyword or Adword campaigns, most skip over organic search engine optimization (SEO) in search of the quick win.  However, approaching…