CES, one of the world’s largest consumer technology conferences, began earlier this week in Las Vegas. For over 50 years, the gathering has provided innovators, startups, and dreamers with a place to share their ideas on a global stage. The Consumer Technology Association (CTA), owner and producer of this conference, brings together business leaders from all over the world to learn and share from each other. Bringing world-class innovators together creates opportunities for everyone including marketers to learn – learn about customer engagement, the technology that is driving it, and how data can be used throughout a variety of industries to connect with customers. Take a look at some interesting inventions and takeaways that are engaging customers and shaking up the industry.
Present your idea at the @ABCSharkTank open call at #CES2019 in The Venetian from 9-11 AM PT. https://t.co/kpJzlavdCp pic.twitter.com/ZtyJfLsHJS
— CES (@CES) January 10, 2019
You never know what you’ll learn at #CES. Did you know the average user has over 150 digital accounts? That’s a ton of data that @Allstate wants to help you protect. Had some fun whacking Mayhem at their booth, too! https://t.co/7nrfecDcQl #AllstateProtects #ad #CES2019 pic.twitter.com/reoRaA66aE
— Joshua Vergara (@jvtechtea) January 9, 2019
With over 4,500 exhibits by companies, developers, and manufacturers of consumer technology content, hardware, and more, there is an endless supply of things to see and people to meet.
Flying taxis aren’t just science-fiction anymore. @BellFlight shows off their Nexus flying taxi at #CES2019 pic.twitter.com/YUaqlpJQtV
— CES (@CES) January 9, 2019
Google Assistant appears more frequently at #CES2019 than last year. I wonder if it is catching up with Alexa in penetration, or if device makers stopped stopped making a big deal out of embedding Alexa because it’s seen as a basic feature. pic.twitter.com/dM617sTSix
— Lars Plougmann (@larsz) January 10, 2019
What does the future sound like? To the CEO of @adswizz, it sounds like “digital audio.” #PandoraCES #CES2019 #SoundOn pic.twitter.com/PZailCHPXu
— Pandora For Brands (@PandoraBrands) January 10, 2019
There are also 250 conference sessions which draw in more than 180,000 attendees from 150 countries. No lack of networking here!
“Emotional data will be far more valuable to marketers than clicks” – @AliciaHatch @Deloitte #CES2019 pic.twitter.com/318T3kcIDj
— CES (@CES) January 9, 2019
“#NBATwitter has allowed fans to build their own content and experiences”- @jack #CES2019 pic.twitter.com/fLIbTjsgDt
— CES (@CES) January 9, 2019
Counterpoint Analysts are attending the #CES2019 in Las Vegas to meet companies and gain latest technological insights. Click here to take a look at the major updates from CES 2019 day 1: https://t.co/ev4bCmMTTN#Events #AI #Smartwatches #Smartphones #Technews #technology pic.twitter.com/KxwEdjAbLx
— Counterpoint (@CounterPointTR) January 10, 2019
CES spans over 2.5 million net square feet of exhibit space which holds displays from 24 product categories and more than 20 marketplaces. Marketplaces you ask? 3D Printing, AR/VR Gaming, Baby Tech, Tourism, and Sports Technology are just a few.
Here’s a look at Day 2 of #CES2019. Follow along with @haydenfield on our Instagram Stories for live coverage of the world’s largest tech show, or check out our #CES2019 highlight: https://t.co/6Pl60mJorZ pic.twitter.com/ihduZOTUWB
— Entrepreneur (@Entrepreneur) January 10, 2019
From 1TB SD cards to see-through TVs to an interactive wooden panel, there has been a whole host of weird and wonderful new #tech announced at #CES2019. What has been your favourite announcement so far? pic.twitter.com/EqhBaRnSyk
— Heart Internet (@HeartInternet) January 10, 2019
With #CES2019 in full swing, what are the weirdest inventions at this year’s #tech show? https://t.co/srYcYYYADO @BBCTech #robotics #gadgets
— The CommsCo (@TheCommsCo) January 10, 2019
At Modern Marketing Today, we cover events, trends, and technologies that are impacting today’s marketers. Stay tuned for coverage on the upcoming MarTech conferences that is sure to offer customer-driven technologies and unforgettable speakers to help you up your marketing game. To be the first to see this news, subscribe today.