Imagine having the best targets for your company and the information on how to engage them at your fingertips? This is becoming possible with boodleAI. While other technologies offer insights…
artificial intelligence
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It is the time of year to relax and reflect, so Modern Marketing Today is looking at stories that provide insight and good reading for the holiday! From advice from…
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Dreamforce 2018 is officially underway and thousands of Salesforce community members are gathering in San Francisco to see what’s the latest and greatest in the world’s largest cloud economy. While…
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[Cue window crashing sound followed by a desperate “Sorry!”] “[Sigh] Hey Google – where’s the nearest hardware store?” Conversations like these are being had with virtual assistants in households around…
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Many articles I’ve read recently about Artificial Intelligence (AI) suggest that marketers should be using AI and those who aren’t are desperately behind. But what exactly is Artificial Intelligence and how can it help marketers deliver value to their organization?
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As marketers increasingly depend on the magic of martech, it’s not surprising that the way we operate has changed entirely. We are more data-driven. We are more objective. We employ…
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Last month, the retail world was shaken up by the opening of Amazon Go, Amazon’s grand entrance into the convenience/grocery store game that allows shoppers to walk in, take what…
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Customer JourneyFeatured
A First-Hand Account of NRF 2018 with Fract’s Mike Mack
by Jackie Davisby Jackie DavisNRF 2018 has come to an end and do we have some major, first-hand insights for you! In an exclusive interview with Mike Mack, CEO and Co-Founder of Fract and…
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Customer JourneyFeatured
AR, AI, & “Smart” Stuff: Top Retail Tech Takeaways from CES 2018
by Jenna Sindleby Jenna SindleEveryone’s favorite madhouse trade show overtook Las Vegas this week – CES 2018. In case you live under a rock, CES, AKA the Consumer Electronics Show, is the world’s largest…
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New Year, new you right? That’s where most forward-thinking companies’ minds are at as we kick off 2018. Where can we go from here and how do we make this…