Marketing to the public sector is already a unique task in comparison to marketing in the private sector. There are different regulations, priorities and challenges to be considered. But what ...

Day two of GAIN 2016 is wrapping up. One of the most exciting features of this conference was the plethora of federal insiders sharing advice with B2G marketing professionals. Government marketers ...

Steven Watkins, Chief Content Officer at Government Marketing University Many times on Modern Marketing Today we’ve discussed the benefits of taking a journalistic approach to content creation. In fact, just last ...

Are you a business-to-government marketer looking to kickstart your 2017 planning? Join us September 22nd-23rd for up-to-the-minute coverage of GAIN 2016. One of the only events of its kind, GAIN ...

immixGroup’s Tim Larkins is a star on the rise in the world of public sector technology.  He is not an engineer or a software developer.  He doesn’t head a federal ...