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Kurt Gastrock

  • Tech Talk

    Achieve Sales and Marketing Alignment

    by Jenna Sindle October 21, 2015
    by Jenna Sindle October 21, 2015

    Team alignment is a top priority for today’s high-level sales and marketing professionals. It’s no longer a concept, it’s a requirement. In fact, this topic took center stage at both…

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  • FeaturedTech Talk

    Achieve Marketing and Sales Alignment

    by Jenna Sindle June 5, 2015
    by Jenna Sindle June 5, 2015

    Team alignment is a top priority for today’s high-level marketing and sales professionals. In fact, this topic took center stage at both the 2015 Mid-Atlantic Marketing Summit and the Salesforce…

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  • FeaturedTech Talk

    Demonstrating Impact: Advice from Industry Leaders on How to Drive Revenue and Determine ROI

    by Jenna Sindle March 24, 2015
    by Jenna Sindle March 24, 2015

    Did you know that only 21 percent of marketers say they are successful tracking ROI?  Yikes! The findings from a recent study conducted by the Content Marketing Institute are certainly…

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  • FeaturedTech Talk

    Sales and Marketing Alignment: Is It a Bridge Too Far?

    by Jenna Sindle February 20, 2015
    by Jenna Sindle February 20, 2015

    During World War II, the Allies crafted a bold plan to capture a number of key bridges in Europe in a campaign called Operation Market-Garden.  Its failure was retold in…

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