The Marketing Nation Summit kicked off yesterday in San Francisco proving to be much more than your average industry conference. This four-day summit, hosted by Marketo, includes star speakers, one-of-a-kind swag, and an after-party hosted by Flo Rida. This year’s theme is The Fearless Marketer, offering best practices, advice, and inspiration for marketers across the globe.
Here are some of the top tweet takeaways from the beginning of the show:
When the registration booth at #MKTGnation is larger than check in counters at some airports!!! #Marketo pic.twitter.com/2hfnykam0n
— Sukanya R (@Social_Mint_) April 30, 2018
Only a couple hours into #MKTGnation and already loving the #performingarts integrated into the conference experience #aerialists pic.twitter.com/Z2Rf5AbxDQ
— Jessie Johnson (@jjhnsn) April 30, 2018
Attendees were excited to learn from some of the best in the business, namely executives from Marketo and tech giant SAP.
#Bigdata is fueling marketing’s evolving role, marketers need to do May roles #CustomerExperience @marketo #DigitalMarketing #MKTGNATION https://t.co/pd69BtfE7U
— Avadhoot (@avi_patwardhan) April 30, 2018
CMO’s expect a 198% increase in analytics spend in next 3 years. #Bigdata is fueling marketing’s evolving role – ownership of #CustomerExperience @marketo #DigitalMarketing #MKTGNATION pic.twitter.com/HECicIOv1D
— Erin Cannelli Cresta (@eccresta) April 30, 2018
“We need to stop thinking about lead-to-cash and start thinking about lead-to-loyalty, putting the customer first.” -BillRMcDermott #MKTGNation marketo #FearlessMarketers pic.twitter.com/9jB3QvL47G
— Jasline Olmeda (@david_jasline) April 30, 2018
I love how many people are DM’ing and texting me about how FREAKING AWESOME @BillRMcDermott is!! #MKTGnation pic.twitter.com/Ln6CrzKKQx
— Jill Rowley (@jill_rowley) April 30, 2018
“We will all be hit my thunderbolts. But they will never forget you for how you get back up and move on along.” Touched and inspired by CEO of SAP, Bill McDermott #Mktgnation
— Shreha (@s2jain) April 30, 2018
Tweets honoring Jamie Foxx flooded timelines as the Academy and Grammy Award winner shared his knowledge as an event keynote.
“Take your time to find the right notes to play” Ray Charles via @iamjamiefoxx @marketo #MKTGNATION @sarahkennedy pic.twitter.com/S6ZH22hjKX
— Marc Johnson (@marcuspj) April 30, 2018
Jamie Foxx: My greatest strength is being able to identify my weaknesses.
Also Jamie Foxx: Did I say I had a weakness?!
New goal in life: channel @iamjamiefoxx as much as I can. #MKTGnation
— J. Katie Marks (@JKatieMarks) April 30, 2018
Sounds like @iamjamiefoxx had opt-in permission to market his next gig 😉 #earlymarketing #marketingbestpractice #Mktgnation pic.twitter.com/Hi62ISxU7l
— Matt Senatore (@MattSenatore) April 30, 2018
Marketers also had the chance to grab some unique swag.
.@myleadmd is now LIVE printing custom t-shirts at our #Mktgnation booth. If you’re at the @marketo Summit stop by and grab your personalized shirt ASAP. They go quick! #ABM #demandgen #marketingops pic.twitter.com/uW5OXAmUvQ
— Justin Gray (@Jgraymatter) April 30, 2018
#FearlessFlynn at booth 540 during #MKTGNation! ? pic.twitter.com/lGlxp0AShA
— FRG Tech Consulting (@FRGTechnology) April 30, 2018
As day two of Marketing Nation Summit comes to a close, marketers are reminded that being fearless – taking risks and trying something new – can pay off.
To get more information on Marketing Nation Summit subscribe to our newsletter here. You can also follow us on Twitter to stay updated on the latest trends in marketing technology.
